Product Selection – Separate Winners From Losers

The next secret to bum marketing is one you will understand very easily once you start reading about it. Ready? Good. Another important secret you have to master to become a successful bum marketer has to do with product selection.

We’ve talked about this concept briefly, but let’s expand on it just a bit…

Super Product Selection

If you want to succeed, you have to write great articles. This much you know. But articles about crap products are not going to make you money. Period. If you want to make good money write great articles… AND… make sure you promote GREAT products.

Nothing frustrates me more then seeing and hearing bum marketers saying they are writing all these articles and not getting any sales. I then go check out their articles and what they are promoting. Nine times out of ten the problem is the products - they promote lousy products.

Literally.

You CAN write a bestselling book about something, but you won’t sell it if it is about a bad topic or product.

What is the point? When selecting keywords, always keep in mind you should select keywords that you can associate with great products for sale. Never ever select keywords to write articles on UNTIL you have a great product to promote. I always, always look for a product to promote before I do keyword research.

Now, I could have mentioned this earlier, but if you are smart and paying attention you are not going to take any action until you read this book in its entirety. That means you haven’t done any keyword searches yet at least not for products you plan to sell.

Before you sell products, now that you know HOW to do keyword searches, find out what products are worth promotion, and what products are not. 

Fit Your Article To Your Product