Give Them An Actionable Plan
Want to really sell the products you are promoting with your
articles? I mean really sell, not just enjoy pity sales…
This method will set your sales on fire. I've been using
this method now for over a year to write my articles and I've
seen an increase in sales beyond what I thought possible for
article marketing. This also works well when writing and
selling your own e-books.
Nothing makes people want to buy more than this... giving
them a reason to buy right now! You have to give them a reason
to buy the affiliate product you are promoting right now and
you can do that by giving them a plan of action to use straight
away.
You see, most people need direction. They need you to tell
them WHAT to do so they can do it. It is that simple. By
providing them an action plan, what some marketers refer to as
a “call to action” and then instilling a sense of urgency, most
people will buy almost immediately, as soon as they click
through to whatever it is you happen to be selling.
Tell your prospects right away how they can use the product
you plan to offer and how they will benefit from it. Make
certain they know they will benefit immediately but only if
they act… RIGHT AWAY!
For example, let's say you are promoting a product about
creating content sites for Google Adsense income.
In your article, you could give them a method of traffic
generation that works so well with content sites that it
practically makes them money hand over fist. Tell them it is so
easy they can make money in their sleep; in fact, if they act
right now they may make money in the next hour!
Then in your article byline, tell them you have a product
that will make creating content sites so easy and all they have
to do is put the two together and make money instantly.
You could write something like this....
"Want to know how to use this traffic generation method to
suck in Adsense cash 24/7 with easy-to-make content sites?
Visit my website below. Start creating traffic today using the
one tested, proven and simplest tool on the Web."
People are sick of buying products and not having any reason
to use them or doing nothing with them afterwards.
People are sick of wasting money on more information
products. Information products are not enough. What people want
is a plan that will make them money immediately. If you offer a
product that can do this, then you are golden.
I was promoting an e-book about selling turnkey businesses
for resale on the Internet. In the article I wrote, I gave them
an exact business to create and sell. I told them the domain
name to purchase, where to find the website template to use,
how to write the content and what content to write and even how
to sell the business in a few hours.
Then in my article byline to promote the e-book I wrote
this,
"To learn how to make a full time living creating and
selling turnkey businesses for profit, visit my website below
for more information."
Did people buy? You bet! When people used the business plan
I gave them and actually made money from it and they saw it was
profitable, they came back in droves to buy the product from
me.
Final Action Plan For
Success
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